I am Siraj Dawar

Digital Marketing Specialist & Strategist

With over 8 years plus International experience in different industries

About Me

With over eight years of international experience across the UK, USA, UAE, Singapore, and global markets, I am a HubSpot, Google, and Meta Certified Digital Marketer dedicated to driving impactful results. I believe a clear, data-driven roadmap is essential for digital marketing success, helping teams stay aligned and focused.

My expertise spans SEO, social media, email marketing, and campaign management, all aimed at boosting customer acquisition and growth. Equipped with a tech-savvy approach and a passion for 360° marketing solutions, I’m here to help brands reach their goals effectively and consistently.

Driven by data, creativity, and performance marketing, I build impactful campaigns that increase brand visibility, engagement, and conversions. Let’s grow and scale together!

My Journey in Digital Growth

AUG

2024

To Present

Digital Marketing Manager

Scoutgies Marketing Group, Cambodia

Led multi-channel digital campaigns (SEO, PPC, programmatic, content) to boost engagement

FEB

2024

To July 2024

Digital Marketing Manager

Al-Futtaim, UAE

I directed UX/UI improvements that boosted conversion rates and customer retention, while collaborating with cross-functional teams to ensure all marketing efforts aligned with business goals and customer trends.

SEPT

2023

To NOV 22023

Digital Marketing Strategist (Freelance)

BlueSky

I designed and implemented a comprehensive inbound marketing strategy that boosted lead generation by 20%.

OCT

2023

To JAN 2023

Inbound Marketing Manager

Dhooh Alabyath Technologies EST, Dubai (Marketing Agency)

Managed Google Ads, Meta Ads, and email marketing automation, optimizing targeting strategies to lower ad spend and increase conversions

Here’s Where the Magic Happens

SKILL

Leadership & Team

Project & campaign management, team leadership, and client relationship building are at the core of my expertise

MORE INFO
SKILL

Digital Marketing

I specialize in full-spectrum digital marketing with expertise in SEO (on-page, off-page, and technical)

MORE INFO
SKILL

Website & Analytics

I manage and optimize websites using CMS platforms like WordPress, HubSpot, and Shopify

MORE INFO
SKILL

Lead Generation & CRM

I drive lead generation and nurturing through inbound strategies that combine SEO, paid ads, and email marketing

MORE INFO
SKILL

Strategic & Analytical Skills

I craft data-driven marketing strategies focused on long-term business growth, backed by in-depth market

MORE INFO
SKILL

Creative & Communication

With a strong command of copywriting, I craft high-converting ad creatives and persuasive marketing messages

MORE INFO

My favorite tools

Pagespeed Insights
Buffer
Quillbot
Chatgpt
Google Adwords
Canva
Yost
Tag Manager
Ahrefs
Screaming Frog
Sprout Social
Google Looker
Trello
Google
Google Analytics

Campaigns for Online Gambling & Betting Clients

By Siraj Dawar – Digital Marketing Manager, Scoutgies Marketing Group, Cambodia

At Scoutgies Marketing Group, I managed multiple high-converting online campaigns for gambling and betting sites, focusing on brand awareness, lead generation, and customer acquisition. Below are five special cases that delivered exceptional results, leveraging Meta (Facebook & Instagram) as the best-performing platform.

FAILURE CASE STUDIES

Digital marketing is not about using every platform—it’s about using the right platform for the right audience. The biggest failures happen when marketers mismatch platform, audience, and ad format.

A well-strategized campaign can maximize ROI, lower costs, and boost conversions effortlessly.

Ready to take your business to the next level?

Get in touch today and receive a complimentary consultation.